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Wild Women Enterpreneurs (The Wild WE) is a membership-based organization that encourages women to reach their full potential in business and in life. Wild WE's objective is to share the tools, ideas and networks women need to assume leadership positions, and empower women to become fun, fearless, fabulous females.

The Wild WE began in May 2005 and currently has 4000+ members Worldwide. For more information, visit us at: http://www.thewildwe.com

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Turn "Me Marketing" into "We Marketing"
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Wild Women Entrepreneurs: Business Gone Wild!
Saturday, January 14, 2006
How to Achieve YOUR Goals

How to Achieve Your Goals

By Ja-Naé Duane

We all have a goal that we are trying to achieve. It doesn't matter if you are a runner or a musician; there is always something that you would like to have. Well, though I wish that fairy godmothers were real...they're not. It's our responsibility to go out and obtain our own wishes and desires. Of course, nothing will ever be accomplished without perseverance and self discipline.

I can not begin to count the times I've heard, "Yea, I'm in a band. We're practicing and stuff, but we can't seem to really get any gigs or get a break." Of course, I immediately start asking them how hard they have been trying and what tactics they've used. A few months after, I'll ask how everything is going with their project. Most of the time, either nothing has been done or they have been banging their heads against the wall with the same angle. At this point, I give up on them.

If you want something, here are just a few helpful hints:


1)Make sure all your eggs are lined in a row
2)GO AND GET IT
3)Be persistent
4)Be creative: When one angle doesn't work, try another angle
5)Be disciplined
6)Know when to give up

Make sure all your eggs are lined in a row

I can't seem to stress this enough: NO ONE WILL DO THINGS FOR YOU. I have a friend who is extremely talented in graphic design, yet he feels like the world owes him everything. Since he is still in school, there are some skills that he still needs to fine tune, yet he does not see that. He thinks that he should be given a job because he has raw talent. So, instead of working on what his weaknesses are, he keeps getting angry that no one will hire him. People want a polished product. So, do a self-inventory of yourself every six months. Ask yourself these questions:


1) What are my strengths?
2) What are my weaknesses?
3) What do I need to do to work on my weaknesses?

Once you have self-evaluated, you can prioritize what needs to be worked on first and so on. This way you have a structure in which you can follow. The preparation for achieving your goal is half the work. Don't sell it short, or you might end up at square one again.

Go and get it

My father used to give me some great advice, "If you want something...examine what it is and the things you need to get it. Once everything is ready, just go get it, because no one will get it for you." How true that statement is. Everyone has their own agendas and is looking out for themselves. Occasionally you will find people who are willing to help you, but they want to see that what they're investing in is the real deal. So make sure that you are the real deal. No one will give you the time of day if you haven't proven to them that you are a go-getter and are willing to struggle to make things happen. If you want something, go get it. And if people are so inclined to help you, then it is an extra benefit.

Be Persistent

Once you are prepared to go out and achieve your goal...just do it. But be persistent in doing it. In my early college days I was a tour coordinator for children's tours. It was a job that seemed interesting, would pay the bills, and be flexible around my classes. When I interviewed for the job and the woman told me that she would call in about a week. I waited that week, but when I hadn't heard from her, I decided to give her a call. She said that they hadn't made a decision yet. So, I waited two days and then called again. She told me to call back in a day or two. So, I called late the next day. I was hired over the phone. She then proceeded to tell me that though my resume did not stand out from any of the other candidates, my persistence and passion to have this job was exactly what they were looking for.

Now, there is a difference between being persistent and being annoying. If you are a candidate for a job, you want to show your eagerness without being overzealous about it. So, don't call every day, but every other day. This allows for you to be in the forefront of people's minds, which will increase your chances of getting whatever you want or need from them.

Be creative: When one angle doesn't work, try another angle

Being persistent is one thing, but being persistent while using a plethora of tactics is another. Sometimes one approach to something isn't enough. You have to try something new and innovative to help you get what you want. Get creative with it and start thinking outside the box. www.creativethink.com is one of my favorite websites whenever I need to get the creative juices flowing. It helps me realize that there are no limitations on the angles I can approach my goal from. The only limitations are the ones I set and nothing else.

A good thing to keep in mind while looking for angles is how will people benefit from your product? This is particularly true if you're trying to solicit something from someone. They have their own best interests in mind first, so they want to know how you will help them. A friend of mine used to send postcards to bars that said, "I want to help you sell liquor." Of course his band got the gig! So, start thinking of ways that others can benefit from you.

Be disciplined

Discipline can be an art form...and it needs to be an art form that you learn to master.
No one is going to keep you motivated but yourself...so find ways to keep yourself that way. Some people like motivational signs around their desk, some people have their friends and family hounding them...you decide what is right for you.

What you must have is a to-do list. You are a business and your goal is a part of that business. Make a monthly and a daily to-do list that will lay stepping stones towards achieving your goal. If the goal is an extremely large one (like the advancement of your career), then make sure that you also have a yearly timeline. Life is a progression and so is everything within life. So, create a progression for your goal. The more steps you take towards the goal, the more likely you'll achieve it.

Know when to give up

When do you give up your goal? The answer is never. But if you're having trouble achieving your goal, depending on what that goal may be, you may have to alter it. Or just take a breather, step back for a while and reevaluate the goal. Is it a feasible goal for you? If not, why? By stepping back you're allowing yourself to have a more outside perspective on the situation. This outside perspective could help you see where you went wrong or to what stepping stone you need to go back to. Sometimes when we are so involved in something, we are too close to realize that we missed a step. Know yourself and know what you need.

Goals

Anything is achievable with the right preparation and the right frame of mind. Through perseverance and self-discipline you can discover that you are closer to your goal than you think. It just takes one step at a time.

________________________________________________________________________
REPRINT PERMISSION
Would you like to run some of the content from this article
on your web site or in your e-zine? You may do so for free
as long as you add the following credit:

"Reprinted from Ja-Naé Duane's Newsletter, featuring
Ja-Naé's up-coming gigs and projects; and focusing on free self-
promotion ideas; and free self-actualizing hints.
Visit www.Ja-Nae.com for free details."

__________________________________________________
Ja-Naé Duane's Articles are published by Ja-NaĆ© Duane
E-mail: nae@Ja-Nae.com
http://www.Ja-Nae.com/
(c) 2003 by Ja-Naé Duane - All Rights Reserved
__________________________________________________

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Saturday, January 07, 2006
7 Ways to Improve your Creative Marketing!!!!!


7 Ways to Improve your Creative Marketing
By Ja-Naé Duane

There are a many ways to be innovative with your marketing, no matter what field you're in. In this article, I'm going to show you 7 ways on how to release your inhibitions and begin thinking more creatively. I'm also going to give you some exercises to enhance your creativity.

1) Common Problem and its solution
A common problem that people have is the inability to think outside of the box. One of my favorite websites that deals with this is www.creativethink.com. This site will give you a fresh perspective on old ideas, or even help generate new ones.Take your marketing strategy and try to examine it objectively. Start by seeing what is working. Is anything working? If so, why does it work? If there are parts that aren't, then why is that? Answering these questions honestly will help you begin the creative process.

2) Imagine
One of my favorite exercises (which I learned in an acting class) is to imagine that you are an object. In this case, imagine you are your product (which in my case isn't that hard, because I am my business). Visualization is a helpful tool in recognizing what needs improvement. What are your attributes? What do you need to look better? To work more efficiently? Is there something that just doesn't feel right? Make a list of these questions and similar ones, and then answer them. By answering these questions, you will begin to identify with your product, which in turn will help you make it more marketable.

3) Idea Time
Writing down ideas is the best way to get started. I recommend that you try not to focus on the end result. In this way you'll be more open to whatever stems from your brainstorming.

This is called "free association." Take a word that has to do with your business; it can be the name of your business, the market you are entering, anything, and put it at the top of a piece of paper. Then without thinking, start writing the words that pop into your mind. No matter how ridiculous they seem to you, write them down. It can be anything. There are no wrong answers to this exercise. This exercise can only be successful if you really write down everything you think of.

Once you're done, take a look at what you've written. Can any of these abstract notions become part of your marketing strategy? Could they become a whole new angle?

4) Simplify
People have a tendency to make things more complicated than they need to be. Look at your current marketing plan: Can it be simplified? I'm a firm believer in the saying "Keep it simple." Narrowing the focus of your marketing strategy will often yield positive results.

5) Change
Change is inevitable, but it doesn't have to be a bad thing. Use change to your advantage and help make your marketing plan stronger. How is your demographic changing? Can you move with that change in order to continue to accommodate them? How is society changing? Are there changes that could expand your audience with just a slight tweak of your marketing angle?

6) Resources
There are many places to research marketing. You just have to start thinking outside the box. One of my favorite things to do is flip through the phone book. There is so much to be said for the Yellow Pages. Just open up the book and start exploring the angles. Can you collaborate with any of these businesses? If so, then how? What are their marketing strategies? Who are they marketing to? Examining other successful businesses, and even fostering relationships with them will help you on your way.

7) Collaborations
This brings me to my next point: Collaboration is your best friend in business. If you are a new business owner or a performer starting out, then you need to try and reach a larger audience. Why not kill two birds with one stone and collaborate with someone who already has a large following? By doing so, you can cut your work in half.Who will benefit most from your product? This is a good question to keep in mind when looking for collaborations. It's particularly true if you're trying to approach a business. Remember that they will have their own interests at heart, so they'll want to know how you can help them. A friend of mine used to send postcards to bars that said, "I want to help you sell liquor." Of course his band got the gig! So instead of thinking of ways for you to benefit from others, start thinking of ways they can benefit from you: you're sure to have success.

Where to begin?

No matter what, you have to begin somewhere; otherwise you won't begin at all. Though it does matter where you start, what is most important is THAT you start. Start small if you're nervous about getting your feet wet, but once you start, remember; you can never stop. This is your business; this is you. And your life and financial future could be counting on it.
_____________________________________________________________
The Ultimate Divapreneur, founder/President of Wild Women Entrepreneurs, Founder of the National Artistic Effort, and expert self-promoter, Ja-Naé Duane, is taking the world by storm.....one gig at a time.Check out: http://www.Ja-Nae.com. For more information on the The Wild WE, please go to: http://www.thewildwe.com

REPRINT PERMISSION
Would you like to run some of the content from this article on your web site or in your e-zine? You may do so for free as long as you add the following credit:"Reprinted from Ja-Naé Duane's Newsletter, featuring Ja-Naé's up-coming gigs and projects; and focusing on free self-promotion ideas; and free self-actualizing hints. Visit http://www.ja-nae.com/ for free details."
__________________________________________________
Ja-Naé Duane's Articles are published by Ja-Naé Duane
(c) 2003 by Ja-Naé Duane - All Rights Reserved

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Thursday, January 05, 2006
Market this!

You know, one of my favorite marketing guru's is Seth Godin. Forget about thinking outside of the box, Seth makes you throw the box OUT!

This is Seth's free ebook on building websites that work:
http://sethgodin.typepad.com/seths_blog/files/knockknock.pdf

He starts off with......"just about everything you think you know about websites is wrong."

That's it Seth, tell it like it is!

Enjoy!

Ja-Naé
Wild Women Entrepreneurs President/Founder

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